Qualifier
by Blue Dog Data
How it worksFeaturesPricingLog inRequest early access
For residential AV integrators

Scope the job.
Build the budget.
Win the retainer.

Qualifier is the mobile-first tool your reps use on site — capture a walkthrough in seconds, build a credible budget in minutes, and get the client to approve and pay the design retainer.

Request early accessSee it at CEDIA 2026
Built on the Blue Dog scope-budget-retainer methodology
VANTAGEAV
Design proposal
The Bennett Residence
Working budget · Good
$45,300
Family Room$14,200
Home Office$15,000
Patio$8,100
Design retainer due$4,900
Pay $4,900
Capture in seconds · Budget in minutes · Approved on the spot
3 taps
to capture a room
100%
works offline
0%
payment fees to us
Two ways to work

However the client meeting goes

The tool supports both on the same job — and never forces a rep to price or structure anything while standing with the client.

On-the-spot

For clients happy to see numbers right away — the rep captures, builds, and presents a budget live, and can get approval on the spot.

Capture-first

For higher-end clients — the rep stays present and unobtrusive with quick notes, photos, and voice, then builds the estimate afterward and sends it to review.

Fast, fluid capture

Capture in the order they talk

Clients jump from the family-room TV to the patio to the remote. Qualifier lets a rep jot any thought wherever it lands — a tap or two, no navigating. Recent rooms stay one tap away; anything unsorted drops into a holding area to organize later.

Typed notes, voice memos, or ambient recording
Organized into systems and locations behind the scenes
Family RoomPatioKitchen
75" TV over the fireplace Family Room
Surround — keep speakers hidden
Universal remote — "make it simple" Unsorted
Qualifier AI
I turned your 5 captures into a structured estimate — 11 items across 4 rooms.
The patio has a TV but no speakers yet — add a pair?
Add speakersDismiss
AI that helps

AI does the heavy lifting. The rep has the final say.

Draft a structured estimate from a spoken description, a photo of a plan, or the notes from a visit — and get prompted along the way. Every AI draft is reviewed and confirmed by the rep before anything is final or sent.

Good · Better · Best

Budgets as ranges — or exact products

Set a default level for a typical client, then bump any room up — better in the primary bedroom, best in the home office. When the client wants a specific brand, specify the exact product instead of a range.

Home Office
GoodBetterBest
Sony BRAVIA 9 II 85"
Specified
$8,200
Sound system
Good $1,400 · Best $6,400
$6,400
The differentiator

Clients comment on the estimate. Then approve and pay.

No more rounds of phone calls and emails — the client marks up the estimate in context, the rep sees exactly what to change, and sign-off collects the design retainer.

ApprovesFamily Room
MB
Yes to the theater setup 👍 this is the priority.
PAID
Retainer paid

Approve, e-sign, and pay the design retainer — straight to the integrator via Stripe. We never take a cut.

The Blue Dog Data catalog

Three levels of depth — basic to rough a number, estimate-ready to win the retainer, and engineering-ready for the design phase Blue Dog is known for.

Works fully offline

Basements, new construction, no signal — capture, browse the catalog, and build an estimate with no connection. It all syncs automatically when you reconnect.

Pricing

Simple, per-firm pricing

You connect your own Stripe or PayPal — client retainers flow directly to you. We charge for the platform, not the transaction.

Solo
$49/mo
Single seat for the independent integrator
1 seat
Unlimited estimates
Good–better–best & specify products
Client comments & e-approval
Get started
Pro
$149/mo
Full estimating for integrator teams
Up to 5 seats
Unlimited estimates
Good–better–best & specify products
Client comments & e-approval
D-Tools + Blue Dog Data sync
Get started
AI
Pro + AI
$249/mo
Everything in Pro, plus AI capture
Everything in Pro
AI draft from voice or a photo
Ambient walkthrough capture
AI gap & upsell prompts
Get started
Your brand, your way

Your name on every estimate

Every client sees your brand, not ours. Choose how far you want to take it.

Included · no extra cost

White-label the Qualifier app

Drop in your logo and colors, and the whole experience — every estimate a client opens, comments on, and pays — carries your brand inside the Blue Dog Qualifier app. Set it up in minutes; it's part of your plan.

Your logo, colors & company name
Branded estimates, proposals & PDFs
Ready as soon as you sign up
Add-on · extra fee

Your own app in the app stores

Want your reps to download an app with your name on it? We design, build, and publish a fully branded native app under your company on the App Store and Google Play — powered by Qualifier underneath.

Native app under your name & icon
Published to the App Store & Google Play
We handle build, review & updates
Talk to us about a branded app

Be first to put Qualifier
in your reps' hands

We're onboarding a small group of integrators ahead of the CEDIA preview. Your input on how AV reps really work will shape the product.

Request early accessBook a walkthrough
Qualifier
Powered by Blue Dog Data
How it worksFeaturesPricing
© 2026 Blue Dog Data · Residential AV first, more trades to follow